COVID: The Fragile Beauty of Our Small Businesses
Bookstores exemplify the promise and the peril facing small, local businesses during the COVID pandemic.
Trending Narrative: Hibernesting™
We examine a surging trend in home improvement and predict that hibernesting will continue into the Fall.
NFPs, COVID and Beyond: Lessons in Creative Management
Far from hunkering down in the face of multiple crises, many non-profits are responding by thinking bigger.
COVID: Parents and Teachers on Edge as School Starts
We are in the midst of rising infection rates in a majority of states. Is it safe for children to go back to school? Parents and teachers say “no.”
COVID: Gen Z Takes a Hit and Rises Up
Gen Z: passionate activists or careless partiers? A data-based look at this complicated generation.
COVID: Three Steps Back for Women
The COVID pandemic is hitting women harder than men. Longstanding inequities are now not only much more visible, but also intensifying.
Racial Inequality in America: A Look at the Numbers
No matter how you look at the data, Black Americans live in a much more precarious and hostile world than white Americans. Silence is not an option.
The Impact of COVID-19 on Non-Profits
Can non-profits not only survive the coronavirus pandemic, but thrive? The early research shows a sector facing crisis, but also opportunity.
Using Research to Navigate a Crisis
In a crisis, a Flash Study can re-orient you and help you make sound decisions for the next moment and for the future.
How to Get the Most out of Focus Groups
Focus groups are invaluable tools for uncovering great insights, but getting the most out of them isn’t easy. Here’s how the experts approach them.